Product details
Brand New
Paperback : 928 pages
ISBN-10 : 0538753196
ISBN-13 : 9780538753197
Product Dimensions : 20.3 x 3 x 25.4 cm
Publisher : South Western College; 9th revised ed Edition (25 April 2010)
Language: : English
Description
Introduce strategic management using the market-leading text that sets the standard for the most complete, relevant presentation. Written by highly respected experts and prestigious scholars, Hitt/Ireland/Hoskisson's THE MANAGMENT OF STRATEGY, CONCEPTS AND CASE, 9E, International Edition provides an intellectually rich, yet thoroughly practical, analysis of strategic management today. This unique text is the only one to integrate the classic industrial organization model with a resource-based view of the firm to give readers a complete understanding of how today's businesses use strategic management to establish sustained competitive advantage. The authors present cutting-edge research and strategic management trends within a strong global focus, using memorable examples from more than 600 companies. A wealth of learning features and selection new compelling cases prepare your students to face the broad range of critical issues confronting contemporary managers.