Product details
Brand New
Paperback: 728 pages
Publisher: Pearson; 7 edition (12 Oct. 2016)
Language: English
ISBN-10: 1292088591
ISBN-13: 978-1292088594
Product Dimensions: 19.3 x 2.5 x 26.4 cm
Description
This is an accessible and academically rigorous guide to the themes and functions of management. It contains in depth case studies that examine key management issues in a broad range of organisations, from Apple and Virgin to the British Heart Foundation and Management in Practice features full of insights into contemporary management activities. Entrepreneurship, sustainability, governance and internationalization are integrated throughout, giving clear guidance on how students can further their understanding of these key topics.