Product details
Brand New
Hardcover : 480 pages
ISBN-10 : 0073229407
ISBN-13 : 9780073229409
Product Dimensions : 21.08 x 2.64 x 26.16 cm
Publisher : McGraw-Hill Higher Education (1 Jan. 2006) 6th edition
Language: : English
Description
Using real people, real stories, real examples, and real situations, Selling: Building Partnerships, 6/e, delivers an exciting new approach that will help your students develop the partnerships that will promote success in their careers and in their lives. Selling presents selling theories and skills and gives students plenty of opportunity to apply them, showing how salespeople operate in real-life selling situations. This gives students a solid foundation for the more specific sales training they receive on the job.