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Service Operations Management: Improving Service Delivery (4th Edition) [Paperback] by Johnston, Robert - Smiling Bookstore :-)

Service Operations Management: Improving Service Delivery (4th Edition) [Paperback] by Johnston, Robert

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Product details

Brand New 
Paperback: 462 pages
Publisher: Pearson; 4 edition (19 April 2012)
Language: English
ISBN-10: 0273740482
ISBN-13: 978-0273740483
Product Dimensions: 26.2 x 19.3 x 1.8 cm

 

Description

This international market-leading book, aimed at both students and practising managers, provides a comprehensive and balanced introduction to service operations management. Building on the basic principles of operations management, the authors examine the operations decisions that managers face in controlling their resources and delivering services to their customers.