Crafting and Executing Strategy: Concepts [Paperback] 22e by Arthur Thompson

Product details

Brand New

Paperback
Publisher: McGraw-Hill Education; 22 edition (29 Mar. 2019)
Language: English
ISBN-10: 1260565939
ISBN-13: 9781260565935
Product Dimensions: 25.3 x 2 x 20.2 cm

Identical Content with US Edition

Alternative US Edition For Reference Only
ISBN-13: 9781260157376
ISBN-10: 1260157377

 

Description

Crafting & Executing Strategy 22e has a long-standing reputation of being the most teachable text. Its engaging, clearly articulated and conceptually balanced mainstream treatment of the latest developments in theory and practice include the clearest presentation of the value-price-cost framework. Our co-author, Margaret Peteraf, a highly regarded researcher, helped integrate both the resource-based view of the firm from the perspective of both single-business and multi-business strategies.