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Product details
Brand New
Paperback
Publisher: McGraw-Hill Education; 7 edition (6 April 2020)
Language: English
ISBN-10: 1260575667
ISBN-13: 9781260575668
Product Dimensions: 25.3 x 1.6 x 20.2 cm
Identical Content with US Edition
Description
Essentials of Strategic Management, 7th Edition by Gamble, Peteraf, and Thompson presents concise, straight-to-the-point discussions, and timely examples, with a writing style that captures student interest. It features 10 chapters with 12 diverse and tightly-linked cases. The content is solidly mainstream and balanced, mirroring both insights of academic thought and real-world strategic management. For years, strategy instructors have been shifting from purely text and cases to a text-cases-simulation course structure. Two widely used online competitive strategy simulations, The Business Strategy Game (BSG) and GLO-BUS, are optional companions. Both simulations are closely linked to the content.