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Product details
Brand New
Paperback: 824 pages
Publisher: Pearson (6 Aug. 2019)
Language: English
ISBN-10: 1292310944
ISBN-13: 9781292310947
Product Dimensions: 21.5 x 3 x 25.5 cm
Alternative US Edition For Reference Only
ISBN-13: 9780133548235
ISBN-10: 0133548236
Description
The Economics of Managerial Decisions, 1st Edition teaches students how to make business decisions by blending the qualitative and quantitative aspects of the course. Using examples from different sectors of the economy, the authors present real examples, such as Pizza Hut, to teach the concepts of production and cost, and KV Pharmaceuticals, to talk about monopoly — helping students see how theory is applied in different contexts. Students learn these skills and then master them using Excel Projects within the accompanying MyLab™, to ensure they not only understand, but can also apply, the economics of making a managerial decision.