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Advertising and Promotion [Paperback] 11e by Belch, George - Smiling Bookstore :-)

Advertising and Promotion [Paperback] 11e by Belch, George

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Product details

Brand New 
Publisher: McGraw-Hill Education; 11 edition (6 Aug. 2017)
Language: English
ISBN-10: 1259921697
ISBN-13: 978-1259921698
Product Dimensions: 22.4 x 3 x 27.4 cm

Identical Content with US Edition

Alternative US Edition For Reference Only
ISBN-13: 978-1260058789
ISBN-10: 1260058786



As a master teacher, John Santrock connects current research with real-world application, helping students see how developmental psychology plays a role in their own lives and future careers. Through an integrated learning goals system, this comprehensive approach to adolescent development helps students gain the insight they need to study smarter, stay focused, and improve performance.