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Product details
Brand New
ISBN-10 : 1260575535
ISBN-13 : 9781260575538
Product Dimensions : 23.1 x 2.3 x 18.6 cm
Publisher : McGraw-Hill Education (1 July 2020) 7th edition
Language: : English
Identical Content with US Edition
Description
Introducing Communication Theory: Analysis and Application, focuses on the links between theory and everyday experiences. This text uses an engaging writing style and a consistent, organized template to present the concept of theory and help students become insightful, critical thinkers. The Connect course for this offering includes SmartBook, an adaptive reading and study experience which guides students to master, recall, and apply key concepts while providing automatically-graded assessments.