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Product details
Brand New
Paperback: 520 pages
Publisher: Pearson; 5 edition (1 May 2017)
Language: English
ISBN-10: 129216249X
ISBN-13: 9781292162492
Product Dimensions: 18.8 x 2 x 24.4 cm
Description
Now in its fifth edition, this clear, well-structured and interesting text offers insight into the more advanced topic of Operations Strategy. Building on concepts from strategic management, operations management, marketing and HRM, this text encourages a thorough understanding of Operations Strategy in a variety of businesses and organisations. Ideal for Advanced Undergraduate and Postgraduate students, this book builds on concepts from Strategic Management, Operations Management, Marketing and HRM to give students a comprehensive understanding of Operations Strategy.