Strategic Management [Paperback] 14e by John Pearce

Product details

Brand New

Paperback: 896 pages
Publisher: McGraw-Hill Education / Asia; 14 edition (16 July 2015)
Language: English
ISBN-10: 9814577375
ISBN-13: 9789814577373
Product Dimensions: 20.1 x 2.8 x 25.4 cm


Alternative US Edition For Reference Only
ISBN-10: 0077862511
ISBN-13: 9780077862510

 

Description

Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout Strategic Management, 14e. The fourteenth edition of Strategic Management continues to increase the emphasis on planning for domestic and global competition in a global economy that is integral to strategic decision in even the smallest business or organization on Main Street – in any town worldwide every day. It is specially designed to accommodate the needs of strategy students worldwide in our fast-changing twenty-first century.